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Falcons vs. Patriots: Shop the Cleats That Got Them to the Super Bowl
The NFL Conference Championships took place Sunday with two blowout wins that will see the Atlanta Falcons face off next month against the New England Patriots in Super Bowl LI. Sunday’s action started...
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Adidas Will Sell These Exclusive Shoes During Super Bowl LI Halftime Show
While executives at the NFL and Fox are banking on viewers tuning in to the Pepsi Zero Sugar Super Bowl LI Halftime Show, featuring Lady Gaga, Adidas is aiming to steal people’s attention. The athletic...
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Consumers Could Spend $14.1 Billion on Super Bowl LI Purchases
Talk about a big score. According to a study from the National Retail Federation, Americans are expected to spend $14.1 billion on Super Bowl-related purchases this year. With an estimated 188.5...
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10 Shoes to Wear to a Super Bowl Party to Support Your Team
Super Bowl LI is around the corner, so time is running out if you want to find the perfect outfit for wherever you’ll be watching the game. Whether you’ll be rooting for the New England Patriots or the...
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Sneakers To Wear for the Super Bowl That Are in Your Team’s Colors
Super Bowl Sunday has arrived. The 51st championship game will kick off from Houston’s NRG Stadium at 6:30 p.m. ET, and we’ve got the kicks you need to get in the pigskin spirit. According to the...
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Should Athletic Brands Invest in Super Bowl Ads?
Super Bowl ads give non-football fans a reason to watch the annual event. But if you’re interested in performance athletic footwear-based ads, the game’s TV broadcast isn’t the place to find them....
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Super Bowl Stars Who Have Made Political Statements Recently
Super Bowl LI is still hours away from kickoff, but the New England Patriots-Atlanta Falcons matchup is already making a case for the most politically charged championship game in NFL history. The...
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Lady Gaga Wears Sparkly Versace Boots and Bodysuit for Super Bowl LI Halftime...
It’s no surprise Lady Gaga did what few would dare to do for her Super Bowl LI halftime performance Sunday at Houston’s NRG Stadium. She started off on the roof of the stadium before she jumped...
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Atlanta Falcons, New England Patriots Players Wear Sold-Out Adidas Ultra...
With the Atlanta Falcons holding a 21-3 lead over the New England Patriots at halftime, Super Bowl LI hasn’t been as competitive as some may have hoped, but the good news is that the game’s cleats have...
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Tom Brady Wears Under Armour Cleats During Record-Setting Super Bowl LI Win
After trailing 28-3 to the Atlanta Falcons late in the third quarter, the New England Patriots bounced back to win Super Bowl LI in overtime and claim their fifth championship title. Quarterback Tom...
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Iconic Fashion Moments at the Super Bowl Through the Years
While the Super Bowl play itself has created some memorable moments, the styles sported by all-star performers like Michael Jackson and Beyoncé have been just as memorable. Whitney Houston — dressed in...
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Tom Brady Named NFL MVP Ahead of Super Bowl LII
Tom Brady will lace up his Under Armour cleats tonight and hit the U.S. Bank Stadium field in Minneapolis against the Philadelphia Eagles to try to win his sixth career Super Bowl. But before the big...
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J-Lo Takes the Stage in Glittering Timberlands & A-Rod’s Number at Pre-Super...
Jennifer Lopez sported eight fabulous looks headlining DirecTV’s pre-Super Bowl LII concert in Minneapolis Saturday night, but one Sporty Spice-inspired look stood out among them all. Repping boyfriend...
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Gisele Bundchen Wears Ugg Boots Ahead of Super Bowl LII
In an effort to stay warm this Super Bowl weekend, Gisele Bundchen is braving Minnesota’s subzero temperatures with some good-old classic boots. The supermodel — whose husband, Tom Brady, will lead the...
View ArticleBrand Ambassador Howie Long Appears in Skechers Super Bowl 2018 Commercial
“It’s like first class for your feet,” Howie Long says, breathing a sigh of relief as he sits in, well, first class, on an airplane wearing Skechers wide-fit sneakers. The legendary NFL Hall of Fame...
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Justin Timberlake Shows Off the Air Jordan 3 ‘JTH’ at 2018 Super Bowl LII
Justin Timberlake is on team Jumpman tonight. Ahead of his 2018 Super Bowl performance, the “Man of the Woods” musician took to Instagram to tease his outfit, which included the “JTH” iteration in...
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Quarterback Nick Foles Does the Impossible by Catching a Touchdown Pass in...
Quarterbacks don’t catch touchdowns. They pass for them. But apparently Nick Foles of the Philadelphia Eagles didn’t get the memo. In the second quarter of tonight’s Super Bowl LII, the Eagles ran a...
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Odell Beckham Jr. and Eli Manning Star in Hilarious ‘Dirty Dancing’ Super...
The ads during the Super Bowl are almost always compelling and the topic of discussion for days to come. And Eli Manning, Odell Beckham Jr. and other members of the New York Giants starred in a spot...
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Shop the Super Bowl MVP-Winning Under Armour Cleats of Philadelphia Eagles’...
Nick Foles is an unlikely football hero, a journeyman quarterback who contemplated retirement following his 2016 release from the Los Angeles Rams. And if it weren’t for a season-ending injury to...
View ArticleHow Philadelphia Retailers Plan to Capitalize on Eagles’ Big Super Bowl Win
Last night, the Philadelphia Eagles pulled off an incredible upset, trouncing defending champion New England Patriots 41-33 to win their first Super Bowl title. But it wasn’t just the Eagles that...
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